Marketing Tips

you're missing out on sales artist marketing help Jill Rumley

YOU’RE MISSING OUT ON SALES

How do you know if you’re ready to send newsletters out for your art business?

If you want to sell your art, then you’re ready.

“Your biggest risk with collectors is not that they’ll stop liking your work. It’s that they will stop thinking about you at all.” ~ Jason Horejs, Owner, Xanadu Gallery

How can a newsletter help me artist marketing help Jill Rumley

How can a newsletter help me out?

A couple of weeks ago, an artist DM’d me with this question. He has a Facebook page but wants to take things further and isn’t sure about the next step.

He’s made some sales on Facebook and eBay, but he wants to make more sales.

Here’s what I told him:

good riddance artist marketing help Jill Rumley

Good riddance! Lose you, to love me!

I’ve talked a lot about how to build your newsletter list, but today I want to talk about what happens when someone unsubscribes.

Everyone’s email list will fall subject to attrition over time. Don’t fight it and don’t worry about it. It’s natural for your list to shrink because people change email addresses,

7 reasons why email is perfect artist marketing help Jill Rumley

7 reasons why email is perfect for lazy, inconsistent creative types like me (and I bet, you?)

7 reasons why email is perfect for lazy, inconsistent creative types like me (and, I bet, you)?.

1 – Email doesn’t require fancy graphics.
Sure it’s fun to layout your email like a fancy magazine. Let’s be honest; you probably flip through magazines to get to the articles, only glancing at the design and fancy photos.

lets not fake it artist marketing help jill rumley

LET’S NOT FAKE IT When Writing Your Newsletter

LETS NOT FAKE IT

I admit, I sometimes have a hard time knowing what to talk about in my newsletters.

And many times, I’ll ramble on and on then click “send.”

What I’ve learned is that doing my newsletters this way has caused me to miss a lot of great opportunities with my collectors.

For that reason, I’ve put together a Newsletter Monthly Planner that keeps me on track with what I want to share in my newsletter.