Something that might sound surprisingly simple and basic, but it is the differentiator between my clients who see the results they want and those who… Read More »THE BEST KEPT SECRET IN THE ART WORLD IS…
5 Ways to Upgrade Your Number of Newsletter Subscribers
Put a newsletter sign-up form on every page of your website.
Tell your subscribers what they’ll get and how often.
Give readers a way to read past issues.
In case you didn’t know, I’m an artist too. And while my art is a hobby, I still have the desire for recognition and sales.
My “day job” is as a marketing professional, so I use my knowledge and skills to market my art.
You may or may not be like me when it comes to the number of followers and the size of your email list, but regardless of where you are, you have something to work with.
If you’re not familiar with the term “zone of genius,” it’s from the book The Big Leap and it basically means the area of life where I’m at my best – naturally.
I’ve talked a lot about how to build your newsletter list, but today I want to talk about what happens when someone unsubscribes.
Everyone’s email list will fall subject to attrition over time. Don’t fight it and don’t worry about it. It’s natural for your list to shrink because people change email addresses,
You might be if you post all of your photos to social media at one time.
Do you know what doesn’t BUG PEOPLE?
Check out these stats:
You are 6X more likely to get a click-through on an email than on a tweet.
I’m not. And I can count on my two hands the number of times I’ve put pants on this past year.
This week marks the first anniversary of “Safer at Home” due to COVID.
Yay. But I know that there’s hope we’ll soon have a life back to some semblance of normalcy.
My question to you is: are you ready?