A couple of weeks ago, an artist DM’d me with this question. He has a Facebook page but wants to take things further and isn’t sure about the next step.
He’s made some sales on Facebook and eBay, but he wants to make more sales.
Here’s what I told him:
Is it “I can’t ask people for their email!”
Or maybe it’s “People only give me a fake email when I ask.”
Here’s a sure-fire way to solve the problems of “asking” and getting “fake” addresses: run a simple contest.
But seriously, newsletters are not all that scary. I’ve been doing them for decades in one form or another as the newsletter creator for real estate agents, tech companies, and non-profit arts organizations. And I’ve had much practice. Hence, I’m an expert now!