Something that might sound surprisingly simple and basic, but it is the differentiator between my clients who see the results they want and those who… Read More »THE BEST KEPT SECRET IN THE ART WORLD IS…
How do you know if you’re ready to send newsletters out for your art business?
If you want to sell your art, then you’re ready.
“Your biggest risk with collectors is not that they’ll stop liking your work. It’s that they will stop thinking about you at all.” ~ Jason Horejs, Owner, Xanadu Gallery
A couple of weeks ago, an artist DM’d me with this question. He has a Facebook page but wants to take things further and isn’t sure about the next step.
He’s made some sales on Facebook and eBay, but he wants to make more sales.
Here’s what I told him:
You might be if you post all of your photos to social media at one time.
Do you know what doesn’t BUG PEOPLE?
Check out these stats:
You are 6X more likely to get a click-through on an email than on a tweet.
I’m not. And I can count on my two hands the number of times I’ve put pants on this past year.
This week marks the first anniversary of “Safer at Home” due to COVID.
Yay. But I know that there’s hope we’ll soon have a life back to some semblance of normalcy.
My question to you is: are you ready?
For me, it was 1988, and it was for work—interoffice email. And don’t forget FAX machines. OY!
And you know what? I’ve been checking my email obsessively ever since. It’s an addiction. I check my email more than I check FaceBook. No REALLY. That’s what we GenXers do. And I’m going to guess that you’re addicted too.
Is it “I can’t ask people for their email!”
Or maybe it’s “People only give me a fake email when I ask.”
Here’s a sure-fire way to solve the problems of “asking” and getting “fake” addresses: run a simple contest.